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How Much Does a Virtual Assistant Actually Cost?

7 min readUpdated June 2026

Here is the honest answer most pages dance around: a virtual assistant in the US usually runs anywhere from about $10 an hour at the very low end to $60 or more an hour for senior, specialized help. Most small business owners who hire through a managed service land somewhere in the middle, on a monthly plan rather than an hourly rate.

That range is wide for a reason. "Virtual assistant" covers everything from a brand-new freelancer clearing your inbox to an experienced operator running your calendar, your bookkeeping, and your client follow-up. So before you can answer "how much," you have to answer "how much of what."

Let us break down what actually drives the number, so you can budget with your eyes open.

What you are actually paying for

The price of a virtual assistant reflects four things more than anything else:

  • Experience. Someone who has run operations for businesses like yours costs more than someone learning on your time. The first one usually saves you money anyway, because they need less hand-holding.
  • Skill. General admin sits at the lower end. Bookkeeping, lead generation, paid ads, and technical work sit higher, because fewer people do them well.
  • How you hire. A solo freelancer you find yourself is cheaper per hour but riskier. A managed service costs a little more and handles vetting, backup, and replacement so you are never left stuck.
  • How much you need. A few hours a week is a small bill. A near-full-time right hand is a real line item. Most owners start small and grow into it.

The three ways virtual assistants charge

1. Hourly

You pay for time used. Simple to start, but it quietly punishes you for handing over more work, and you rarely know what a month will cost. Rates range from roughly $10 to $60+ an hour depending on the person and the task.

2. Monthly plans (the most common for owners)

You buy a set block of hours each month at a predictable price. This is what most small businesses settle on, because the bill never surprises you and your assistant can plan around your work. Good plans let unused hours roll over so nothing you pay for goes to waste.

3. Per task or per project

You pay a fixed price for a defined piece of work, like setting up a CRM or building a month of social posts. Useful for one-off jobs, less useful for the ongoing, day-to-day support most owners actually need.

A quick gut check: the cheapest hourly rate is almost never the cheapest outcome. An inexperienced assistant at $12 an hour who needs everything re-explained can cost you more in lost time than a seasoned one on a clear monthly plan.

What it costs with JobSure VA

We keep pricing simple and on a monthly plan, so you always know the number. Every plan includes a dedicated assistant matched to you, unused hours roll over, and you can switch or cancel whenever your needs change.

PlanPer monthBest for
Essential$250Testing the waters with a few hours a week
Professional$460Owners ready to hand off real, recurring work
Growth$840Busy businesses that need steady, daily support
Elite / Executive$1,260+Near-full-time, run-my-week support

The right plan is rarely the biggest one. It is the one that covers the work you genuinely want off your plate, with a little room to grow.

How to figure out what you will actually need

Cost only means something next to value. Before you look at any price, do this:

  1. For one week, jot down every task that drained your time and did not need you specifically.
  2. Group them: admin, inbox and calendar, follow-up, content, bookkeeping, research.
  3. Add up the rough hours. That is your starting plan, not a guess.

Most owners are surprised by how much sits in that list, and how few hours it takes to clear it once someone owns it.

So, is it worth it?

If the hours you would hand off are worth more to your business spent elsewhere, and for most owners they are, then yes. The real cost is not the monthly plan. It is another quarter spent doing $15 work instead of the work only you can do.

Do less. Achieve more.

Not sure how many hours you would actually need?

Answer a few quick questions and we will show you what you could hand off, and roughly how many hours it would give you back.